Hi there! I’m Cordell Giesen. I love making things. And the thing I love making the most is laughter.

That’s right. I’m a marketing guy who loves making people laugh—whether they’re people, pets, or that squirrel who stares at me through my office window. After spending two decades in the rollercoaster ride that is marketing, I’ve seen it all: ads so bad they deserve their own horror movie and campaigns so clever they could sell sand to a beachgoer.

Along the way, I noticed a grim pattern. Businesses—big, small, and next to elevators—were falling into a trap of bland, uninspired marketing. It was like watching a never-ending parade of bad PowerPoints, clunky taglines, and graphics designed on what I suspect was a broken Etch A Sketch. Meanwhile, the few brave rebels doing things differently were having more fun than pirates at an open-bar karaoke night.

So, I made a choice: I’d trade my comfy seat on the sidelines for a front-row spot in the revolution. Armed with years of Improv, Joke books and Open Mic Stand Ups, I developed an eye for turning “meh” campaigns into “WOW” moments. This is why I’ve set off on a quest to rid the world of mediocre marketing.

My mission? To show businesses how humor isn’t just a “nice-to-have” but a need-to-have—the secret sauce that can transform a dull campaign into a showstopper. Marketing doesn’t have to be a grind. It can be downright fun. And trust me, fun sells.
Now, let’s ditch the boring and create something worth smiling about.